2025 Midwest Arts XPO

The Midwest Arts XPO (MAX) is an annual arts conference for Midwest arts professionals, including agents, artists, and presenters, founded by Heartland Performing Arts, Inc. to promote innovation, education, artist touring, and advocacy within the region’s creative ecosystem. Created in response to the discontinuation of the Arts Midwest conference, MAX offers programming, professional development, and showcases to strengthen connections and opportunities for artists and arts organizations across the central United States.